Friday, June 6, 2008

COLOMBO, Sri Lanka, June 6, 2008: Brandix, Sri Lanka’s inspired solutions provider for branded clothing has once again been recognized as the country’s largest apparel exporter by the Export Development Board (EDB).


Brandix CEO Ashroff Omar receives the award from Minister
Prof. G. L. Peiris

A ranking of Sri Lanka’s top exporters on the basis of export turnover for 2007-08 was released by the Board this week, at a meeting convened for Minister of Export Development and International Trade Prof. G. L. Peiris to felicitate these companies and meet their representatives.


Commenting on the group’s achievement and its contribution to the national economy, Brandix CEO Ashroff Omar said: “The concluded year was one of the most challenging ever, but it was also the year in which Brandix launched the highest number of projects. We remain committed to investing in future growth and it is heartening to see that our contribution to the export economy of the country has been noted by the policymakers.”


Among the significant new projects in 2007-08 was the conversion of the Brandix Casualwear Seeduwa factory into a Green plant, for which Brandix is aiming to secure the highest global certification, Mr. Omar said. The Group also plans to make all of its manufacturing operations eco-friendly and has set itself the target of reducing its carbon footprint by 35 per cent by 2012.


One of the highlights of the concluded year was the opening in January 2008 of Brandix Mercury, a Shared Services Centre, and the migration of virtually all the Group’s financial accounting processes to the unit, transforming the way service functions are performed.


Comprising of 25 fully-integrated manufacturing facilities backed by strategically located international sourcing offices, Brandix provides direct employment to over 25,000 people. The Group specializes in casual bottoms, intimate wear, active wear, textiles, knitted fabrics, sewing and embroidery thread, accessories and hangers as well as wet processing, finishing and fabric printing.

Monday, June 2, 2008

Top international & local models take the catwalk on June 1, with
‘Free spirit of Brandix’



Colombo, Thursday, May 22, 2008: The ‘Free Spirit of Brandix’ will soar on a Colombo catwalk on Sunday, June 1, giving local audiences a rare and exclusive preview of some of the hottest new designs from Sri Lanka’s iconic apparel manufacturer.



Some 60 unique garments in lingerie, loungewear and casual wear designed by the Brandix creative team will be modelled by top international and local models on the second day of ‘Colombo Fashion Statement’ one of the highlights of the ‘Colombo Vogue’ lifestyles weekend.



The Brandix design collection put together for the show is themed ‘Free Spirit of Brandix’ and comprises of pieces inspired by current trends and fashion with an emphasis on eco friendliness, in keeping with the theme of Colombo Vogue, Mihiri de Silva, Head of Design at Brandix Intimate Apparel Ltd., said.



“Some of the garments are made out of eco-friendly materials such as organic cotton, bamboo fabric, 100 per cent cotton knits and linen, and illustrate the versatility and design capability of our designers. We have also made some of the garments more catwalk-like to add more flavour to the show,” she said.



This second exposition in Sri Lanka of exclusive Brandix designs will include dresses, yoga pants, knit tops, camis, chemises, bras and briefs, pants, shorts and skirts. Some of the new designs are based on designs presented by Brandix at recent buy meetings in the US and would represent the latest high street fashion trends in the west, Ms de Silva said.

“Design and development is currently one of the most important areas of focus in the global apparel market, and Brandix Lanka has invested substantially in developing local design capabilities to service the needs of key export markets. This collection will also be a revelation for local audiences,” she added.



Brandix is the Platinum Sponsor of ‘Colombo Vogue,’ a three-day (May 30 – June 1) lifestyles weekend organized by the Rotary Club of Colombo Regency. The second and third days of the weekend are devoted to fashion shows by leading Indian and European designers. The fashion shows will feature the reigning Miss India for Miss World, Miss India for Miss Earth, Miss Sri Lanka, Miss Israel as well as 10 models from India and eight models from Sri Lanka.



Sri Lanka’s largest apparel exporter and the pioneer of the concept of inspired solutions for branded clothing, Brandix is a preferred solutions provider to some of the world’s best brands, including Gap, Marks & Spencer, Victoria’s Secret, NEXT, Lands End, Ann Taylor, Abercrombie & Fitch and Tommy Hilfiger. The Group specializes in casual bottoms, intimate and active wear, textiles, knitted fabrics, sewing and embroidery thread, accessories and hangers and also offers wet processing and finishing and fabric printing.


CONTACT:

Chamika Wickremasinghe

Manager - Corporate Communications

Brandix Lanka Ltd

Phone: +94-11-4727000 ext 2010

E-mail: chamikaw@brandix.com



Photo Caption:

Exclusive Brandix designs at last year’s show

Wednesday, February 27, 2008

COLOMBO, Sri Lanka, February 25, 2008: A quartet of top Sri Lankan golfers leaves for Bangladesh this week on a quest to annex the Dhaka Open trophy dressed to win by the national team’s first clothing sponsor Brandix.

The two-member Sri Lanka Women’s Team comprising of Niloo Jayatilake and the Holy Family Convent student Dhanushi Senadhira and their male counterparts Tissa Chandradasa and Mithun Perera take on the region’s best in Dhaka attired in distinctive new Sri Lanka team T shirts provided by the country’s largest apparel exporter.

As the national golf team’s Clothing Sponsor for 2008, Brandix will provide Sri Lanka’s high-flying golf stars with distinctive T shirts in four colours, Red, White and two shades of blue in a demonstration of support to the game which has scaled new heights in recent years.

Welcoming Brandix’s support to the team, Niloo Jayatilake, the reigning Pakistan Ladies National Amateur Champion said: “It is very encouraging to have an organisation of the calibre of Brandix as a sponsor of the national team. This is a great start to 2008 for Sri Lanka’s golfers.”

Brandix Chairman Ken Balendra said: “We consider it a privilege to support Sri Lanka Golf, which has emerged as a force to be reckoned with in the region. Brandix already has a significant presence in India and Bangladesh, and we are proud to be associated with the achievements of our golfing stars.”

The Sri Lanka Golf Union is to send players during the year to Pakistan, Malaysia and Singapore to name a few, and the women’s team of Niloo Jayatilake and Dhanushi Senadhira is scheduled to take wing to Japan in May 2008 to represent Sri Lanka at the Asia Pacific Ladies Invitational Team Championship, the 30th Queen Sirikit Cup.

Sri Lankan golfers excelled in the international golfing arena in 2007, with K Prabagharan winning the All India National Championship, Niloo Jayatilake clinching the Pakistan Ladies National Amateur Championships and young team mate Dhanushi Sendahira emerging the runner–up. Sri Lanka’s men team comprising Mithun Perera, Tissa Chandradasa and T. Prabadharan won the 9th SAARC championship held in Katmandu, Nepal and Mithun Perera won the overall individual event beating many experienced players. The women’s team comprising once again of Niloo and Dhanushi did well at this tournament to emerge runner–up to India.

The national men’s and women’s teams represent a unique blend of youth and experience. Mithun Perera is the son of the legendary Nandasena Perera. Winner of the 119th Sri Lanka Amateur Championship, Mithun was placed 3rd at the 46th Pakistan Amateur Championship and placed 5th at the 105th Malaysian Amateur Championship the same year. Tissa Chandradasa was the holder of the Dubai Order of Merit from 2002-2005, Runner up at the Dubai Amateur Open in 2003, Winner of the Dubai Amateur Open in 2004 and also the Winner of the Abu Dhabi Open that same year. Both were members of the Sri Lanka golf team to the Asian Games held in Dubai.

Brandix pioneered the concept of total solutions in the Sri Lankan apparel industry and is Sri Lanka’s largest apparel exporter with a consolidated annual turnover of over US$ 320 million. Recent commitments to sport include the sponsorship of an eight-member contingent of exceptional undergraduate athletes from the University of Kelaniya to participate at the World University Games (Universiade) 2007, and support to Sri Lanka’s champion weight lifter Chinthana Vidanage and fast bowler Lasith Malinga, both of who are employed by Brandix.

Courtesy: Brandix Apparels, Sri Lanka

Friday, February 22, 2008

As the textiles industry matures, the development of new and smart textiles with novel functionality, and also new environmentally clean processing technologies will be critical. Such functionality can be brought about by nanotechnology and also by adding other smart innovations. There is enormous opportunity here and industry and fashion alike should be searching for ideas and opportunities to capture.
The Institute of Nanotechnology’s ‘3rd International conference on Nanotechnology and Smart Textiles for Industry, Healthcare and Fashion’ provides a venue and breeding ground for industry development personnel and university and other research personnel to get together to both present new ideas, learn what the industry wants and to make linkages.
The IoN’s forthcoming textiles conference should be seen by the industry as the key international venue where new ideas and developments are presented and industry challenges are tabled. It should indeed be regarded as the venue for bringing together new science and technologies into the industry arena.
Conference aims:
* To raise awareness of the potential for advanced technologies and the opportunities they present for the future success of the textile industry
* To showcase novel textile technologies
* To consider the implications of advances in technology on maintaining the competitiveness of the industrial, healthcare and fashion textile industries
* To bring together a multi-disciplinary delegation, to encourage discussion and advance collaborative opportunities
Click for more information.
Courtesy: Insititute of Nanotechnology, UK

Friday, February 15, 2008

squba,technicaltextiles Strähle + Hess GmbH is an innovative company that has contributed in the making of the sQuba car brought out by Swiss design company Rinspeed recently.

This car is said to ride of the street, swim water and 'believe it or not' - become a submarine under water.

Among the several companies that supported this unique 'sQuba' car project - Strähle + Hess GmbH makes up of the only company from the technical textiles to sector.

Kudos this company for participating in this prestigious project and being a true representative of the 'sunshine' technical textile

About Sellner Group Company:

Founded in 1926 the company manufactures highly specialised technical textiles for vehicle interiors. The company headquarters are located in Althengstett near Calw, 40 km west of Stuttgart.

Here 150 employees design, develop and produce state-of-the-art seat components and textiles for coverings and sealing systems. With its wide-ranging experience and technical knowhow; with numerous patents and need-based engineering services the company is today one of the world's leading providers of specialist textiles for interior and exterior applications in the car manufacturing segment.

The innovative and versatile company has been part of the Sellner Group since 2007 and has thus realized another goal in its long-term strategy of further development within the market.

Courtesy: Rinspeed & Sellner Group

Atlanta (February 13, 2008) —Nanotechnology researchers are developing the perfect complement to the power tie: a “power shirt” able to generate electricity to power small electronic devices for soldiers in the field, hikers and others whose physical motion could be harnessed and converted to electrical energy.

microfibre,nanogenerator prototype

Georgia Tech Regents’ Professor Zhong Lin Wang
holds a prototype microfiber nanogenerator.
(Georgia Tech Photo: Gary Meek)

The February 14 issue of the journal Nature details how pairs of textile fibers covered with zinc oxide nanowires can generate electrical current using the piezoelectric effect. Combining current flow from many fiber pairs woven into a shirt or jacket could allow the wearer’s body movement to power a range of portable electronic devices. The fibers could also be woven into curtains, tents or other structures to capture energy from wind motion, sound vibration or other mechanical energy.


“The fiber-based nanogenerator would be a simple and economical way to harvest energy from physical movement,” said Zhong Lin Wang, a Regents professor in the School of Materials Science and Engineering at the Georgia Institute of Technology. “If we can combine many of these fibers in double or triple layers in clothing, we could provide a flexible, foldable and wearable power source that, for example, would allow people to generate their own electrical current while walking.”

The research was sponsored by the National Science Foundation, the U.S. Departm

ent of Energy and the Emory-Georgia Tech Nanotechnology Center for Personalized and Predictive Oncology.

The microfiber-nanowire hybrid system builds on the nanowire nanogenerator that Wang’s research team announced in the journal Science in April 2007. That system generates current from arrays of vertically-aligned zinc oxide (ZnO) nanowires that flex beneath an electrode containing conductive platinum tips. The nanowire nanogenerator was designed to harness energy from environmental sources such as ultrasonic waves, mechanical vibrations or blood flow.

microfibre,nanogenerator

Microscope image shows the fibers that are part of the
microfiber nanogenerator. The top one is coated with gold.
(Image courtesy Zhong Lin Wang and Xudong Wang).

The nanogenerators developed by Wang’s research group take advantage of the unique coupled piezoelectric and semiconducting properties of zinc oxide nanostructures, which produce small electrical charges when they are flexed. After a year ofdevelopment, the original nanogenerators – which are two by three millimeters square – can produce up to 800 nanoamperes and 20 millivolt.

The microfiber generators rely on the same principles, but are made from soft materials and designed to capture energy from low-frequency mechanical energy. They consist of DuPont Kevlar fibers on which zinc oxide nanowires have been grown radially and embedded in a polymer at their roots, creating what appear to be microscopic baby-bottle brushes with billions of bristles. One of the fibers in each pair is also coated with gold to serve as the electrode and to deflect the nanowire tips.

“The two fibers scrub together just like two bottle brushes with their bristles touching, and the piezoelectric-semiconductor process converts the mechanical motion into electrical energy,” Wang explained. “Many of these devices could be put together to produce higher power output.”

Wang and collaborators Xudong Wang and Yong Qin have made more than 200 of the fiber nanogenerators. Each is tested on an apparatus that uses a spring and wheel to move one fiber against the other. The fibers are rubbed together for up to 30 minutes to test their durability and power production.

pair of fibres generate electric current

Schematic shows how pairs of fibers would
generate electrical current.

So far, the researchers have measured current of about four nanoamperes and output voltage of about four millivolts from a nanogenerator that included two fibers that were each one centimeter long. With a much improved design, Wang estimates that a square meter of fabric made from the special fibers could theoretically generate as much as 80 milliwatts of power.

Fabrication of the microfiber nanogenerator begins with coating a 100-nanometer seed layer of zinc oxide onto the Kevlar using magnetron sputtering. The fibers are then immersed in a reactant solution for approximately 12 hours, which causes nanowires to grow from the seed layer at a temperature of 80 degrees Celsius. The growth produces uniform coverage of the fibers, with typical lengths of about 3.5 microns and several hundred nanometers between each fiber.

To help maintain the nanowires’ connection to the Kevlar, the researchers apply two layers of tetraethoxysilane (TEOS) to the fiber. “First we coat the fiber with the polymer, then with a zinc oxide layer,” Wang explained. “Then we grow the nanowires and re-infiltrate the fiber with the polymer. This helps to avoid scrubbing off the nanowires when the fibers rub together.”

Finally, the researchers apply a 300 nanometer layer of gold to some of the nanowire-covered Kevlar. The two different fibers are then paired up and entangled to ensure that a gold-coated fiber contacts a fiber covered only with zinc oxide nanowires. The gold fibers serve as a Shottky barrier with the zinc oxide, substituting for the platinum-tipped electrode used in the original nanogenerator.

To ensure that the current they measured was produced by the piezoelectric-semiconductor effect and not just static electricity, the researchers conducted several tests. They tried rubbing gold fibers together, and zinc oxide fibers together, neither of which produced current. They also reversed the polarity of the connections, which changed the output current and voltage.

By allowing nanowire growth to take place at temperatures as low as 80 degrees Celsius, the new fabrication technique would allow the nanostructures to be grown on virtually any shape or substrate.

As a next step, the researchers want to combine multiple fiber pairs to increase the current and voltage levels. They also plan to improve conductance of their fibers.

However, one significant challenge lies head for the power shirt – washing it. Zinc oxide is sensitive to moisture, so in real shirts or jackets, the nanowires would have to be protected from the effects of the washing machine, Wang noted.

The research is supported by the NSF’s Division of Materials Research through grant 0706436. “This multi-disciplinary research grant enables materials scientists and engineers from varied backgrounds to work together toward translating basic and applied research into viable technologies,” noted Harsh Deep Chopra, NSF’s program manager.

Wednesday, February 13, 2008

cotton analysisCotton analysts have softened on earlier predictions that December 2009 cotton prices could reach a dollar or more, due to a market that just doesn’t seem to want to move higher. USDA added to the lower price expectations on Feb. 8 when it increased estimates for world production and decreased estimates of world use for old crop cotton.

“That combination of lower use and bigger supplies increased world stocks by 2.58 million bales and bumped the world stocks-to-use ratio up to 45 percent. This indicates we don’t have a lot of market support to go up,” Carl Anderson, Texas A&M professor Extension specialist emeritus, said at the Ag Market Network’s Feb. 12 teleconference.

At the same time, USDA increased estimated 2007-08 foreign stocks (world stocks minus U.S. stocks) by 2.28 million bales over January with nearly all of the increase coming from exporting countries. “Export nation stocks went up, foreign stocks went up and Chinese and U.S. stocks went up. Most importantly, the Chinese crop for this current season increased 1 million bales, while its use decreased by 1 million bales.”

The result is decreased U.S. export market potential, according to Anderson. “We’re expecting that exports will not do as well as we had hoped. They’ve been dragging, averaging 200,000 bales per week. We need to export 275,000 bales weekly to reach the USDA forecast of 15.7 million bales.”

Lower prices in the near term may help some, according to Anderson. “March futures have already backed off some, and I think they will continue to lag. We also have a high level of certificated stocks, and that usually will hold the market down to more of a supply and demand relationship, in the neighborhood of 65 to 67 cents.

“If we lose momentum in March, producer equities are going to remain weak. With carryover climbing to 9 million bales, equities will be based on technical moves. Don’t give up on your equities if you have cotton in the loan. There will be days when the market will make some good rallies.”

Declining acres

Anderson noted that the National Cotton Council’s annual cotton planting survey indicated that in early January, U.S. producers intended to plant 9.5 million acres of cotton in 2008. That would produce a 15.4-million-bale crop, assuming average yields.

“But we have to remember that planted acreage could be less than 9.5 million acres,” Anderson said. “I believe it’s going to be closer to 9.3 million acres, which trims the crop down to 14 million bales.”

Much attention will be focused on Texas this season, where over half of U.S. cotton is expected to be grown. Since two-thirds of that crop is dryland, the state could lose significant acreage due to drought or another weather problem. “At this time, we are simply short on subsoil moisture around the Lubbock region,” Anderson said. “However, all we need are a few good rains up until May. But it does leave us with a lot of volatility in the future of our market.”

If U.S cotton producers make the crop they’re supposed to make, foreign countries buy what they’re supposed to buy, and the domestic cotton industry uses up to 5 million bales, U.S. carryover for new crop cotton could drop to 4 million bales.

“That constitutes a pipeline supply of cotton, and we should see higher prices in December 2009 futures. For 2009, we need to plant 10 million acres of cotton, provided that foreign production continues to lag use.”

Softening demand, however, could be a huge wet blanket, Anderson says. “If the United States heads into a recession or slowdown, cotton goods sales will slow down considerably, which will work its way back to China and they won’t need as much cotton.”

On the supply side globally, “India has found new varieties and they will be increasing their production much faster than they increase their textile use. Brazil’s cotton crop is off to a good start, with expected production of around 7 million bales. They use about 4 million bales, so they’ll have some to export.”

Pricing strategies

Anderson says growers should watch technical rallies closely. “If December 2008 futures reach 80 to 85 cents, I would consider that an excellent rally based on the supply and demand fundamentals of today. Consider buying a put option at 5 cents out of the money. At 80-cent futures, find a strike price of 75 cents at 3 cents to 3.5 cents. That would give you a floor and the top would be open.

“You can combine that strategy with selling a call 10 cents higher than the market is trading at the time. So on Feb. 11, you could have sold a 90-cent call for 1.94 cents, with a net outlay (buying the put and selling the call) of less than 2 cents. You would have a floor in the market of close to 70 cents and a ceiling of around 90 cents.”

Anderson said the market seems resigned to the fact that the United States is simply going to produce more grain this year.

That could have an adverse impact on cotton yields, according to O.A. Cleveland professor emeritus, Mississippi State University. He believes that USDA’s production estimate for the 2008 cotton crop might be high considering how much true cotton land could come out of production in favor of grains.

“The true cotton land has a base yield of 1,000 pounds to 1,400 pounds per acre. When farmers start thinking of soybeans at 80 bushels an acre, the risk of cotton versus soybeans, and the fertilizer price, it’s a lock that much of this cotton land is going to be in beans.

“This takes down our average yield, so I come up with a crop on the lower end, as low as 14 million bales. I would take the carryover down to about 3.5 million bales.

“In the short term, the market is not going to do much. Still I remain very bullish with respect to December 2008 and December 2009 futures. I think we’ll see 90-cent cotton in December 2009, but I don’t know if we’ll get to a dollar or not. As Yogi Berra said, ‘Prediction is difficult, especially when it’s about the future.’ But I’m still bullish on this market once we get past the planting season.”

Courtesy: Elton Robinson, Delta Farm Press, USA